1. About This Policy
This Privacy and Cookies Policy (“Policy”) applies to Avari Apartments (“Avari Apartments”, “we”, “us”, “our”).
We are committed to safeguarding your personal data and complying with applicable UK data protection laws, including the UK GDPR and Data Protection Act 2018.
This Policy explains how we collect, use, disclose, and protect your personal data when you:
Visit our website
Make a booking
Stay at one of our apartments
Interact with us
This Policy supplements (but does not replace) our Terms & Conditions.
2. What Personal Data We Collect
We may collect the following categories of personal data:
Information You Provide
Full name, title, date of birth
Contact details (email, phone, address)
Nationality and identification documents
Booking details and preferences
Payment details (limited to secure processing)
Guest details (including additional occupants)
Special requests and communications
Sensitive (Special Category) Data
Only where necessary:
Health or accessibility requirements
Information voluntarily disclosed (e.g. dietary, religious preferences)
Automatically Collected Data
IP address
Device and browser information
Website usage and behaviour
Cookies and tracking data
Information from Third Parties
We may receive data from:
Booking platforms (e.g. Airbnb, Booking.com)
Travel agents or corporate partners
Property owners or landlords
Payment providers
3. How We Collect Your Data
We collect personal data through:
Direct interactions (bookings, enquiries)
Automated technologies (cookies, analytics)
Third-party partners
CCTV systems in communal areas
4. How We Use Your Personal Data
We process your data for the following purposes:
A. Contractual Purposes
Managing bookings and stays
Providing access to apartments
Processing payments
Communicating pre/post stay
B. Operational & Business Purposes
Improving services and guest experience
Internal administration, reporting, and training
Managing relationships with property owners and partners
C. Safety & Legal Compliance
Identity verification
Fraud prevention
Compliance with legal obligations
Security monitoring (including CCTV)
D. Marketing & Personalisation
Sending offers and updates (with consent)
Tailoring content and services
Analysing preferences and behaviour
Legal Basis for Processing
We rely on:
Contract performance
Legal obligations
Legitimate interests
Consent (for marketing and cookies)
5. Sharing Your Personal Data
We may share your data with:
Payment providers (e.g. Stripe, Barclays)
Service providers (housekeeping, maintenance, concierge)
Technology and hosting providers
Marketing and analytics partners
Property owners or landlords
Hotel or accommodation partners
Legal and regulatory authorities
Where data is shared with third parties, they act as independent controllers or processors under their own privacy policies.
6. CCTV & Security
We use CCTV in communal areas (entrances, hallways, shared spaces) for:
Guest safety
Property security
Incident investigation
No CCTV is installed inside apartments
Footage may include audio where applicable
Recordings are retained for up to 90 days
7. Data Retention
We retain personal data:
Typically for 7 years after your last stay
Longer where required for legal or regulatory purposes
After this period, data is securely deleted or anonymised.
8. Cookies & Tracking Technologies
We use cookies to:
Ensure website functionality
Analyse performance and usage
Personalise content and marketing
Types include:
Necessary cookies
Analytics cookies
Marketing cookies
Functional cookies
You can manage preferences via your browser settings.
9. Data Security
We implement industry-standard security measures including:
Secure servers and encryption
Access controls based on roles
Third-party data protection safeguards
However, no system is completely secure, and data transmission is at your own risk.
10. International Data Transfers
Your data may be transferred outside the UK/EEA.
Where this occurs, we ensure:
Appropriate safeguards
Legal transfer mechanisms
Equivalent data protection standards
11. Your Rights
You have the right to:
Access your data
Correct inaccurate data
Request deletion
Restrict or object to processing
Withdraw consent
Request data portability
You can exercise these rights by contacting us.
12. Accuracy of Information
You are responsible for ensuring that the personal data you provide is accurate and up to date. Please notify us of any changes.
13. Children & Minors
Our services are not intended for individuals under 18.
We do not knowingly collect data from minors without parental consent.
14. Payment Processing
Payments are handled securely via third-party providers such as:
Stripe
Barclays
Their privacy policies apply to payment processing.
15. Changes to This Policy
We may update this Policy periodically. Updates will be posted on our website and, where appropriate, notified to you.
16. Contact Us
If you have any questions or requests regarding this Policy: